How To Create A Logo Online For Free

To design a logo you don’t have to spend hundreds or thousands when you need a quick, clean and good looking logo. There are up to 3 parts of a logo that you may choose to include. The must have piece is the name of your company. The optional pieces are the icon (which often is referred to as the logo) and a slogan. If you need a customized icon or

There is a reason graphic designers get paid well. And if you don’t have a sense of graphic style or online design ability, these designers are well worth hiring. The time it will take you to create, edit and potential re-create a logo doing it yourself (even with the easiest of tools like I’m going to show you) may not get you as far if you are artistically challenged.

If you’re a creative type, you can become a faux graphic designer using online sites. Sites like DesignEvo and LogoMaker.com are two that I found to be easiest. They have similar features. DesignEvo’s advantage is that you may download a free version. It’s lower resolution, but it is fine to use online on a website/blog and/or social media accounts and graphics.

Almost Free Logo Online Design Tools

DesignEvo has a very easy to use editor. I found more unique icon choices at LogoMaker.com but you have to spend a minimum of $39.95 for the logo files. It is free to make your design on LogoMaker.com, however, the logo is not free to download or use. The downloadable file is what you basically pay for. DesignEvo will simply ask you to give credit on social media to download the logo design you make. If budget is a factor you might simply try both tools, see which you like best and go from there.

The Online Design Tool Features

Both design tools are easy to use. The LogoMaker.com designer interface is more basic than DesignEvo.  DesignEvo allows you to use a gradient color scheme on the icon. You can change the colors, fonts, sizing, and orientation of the logo. You can add elements like shapes colored background. You can also add an outline and shadow to text, adjust the text opacity, and in 1 click make text all uppercase. LogoMaker.com editor is much simpler. You can change solid colors and font sizes and color (no shadow or outline) and orientation of icon and text.  The icon suggestions could be better on DesignEvo. I find that LogoMaker gives me better ideas for logo icons. In fact, it appears they pick images that may correspond to the words in the business name.

Compare Logo Design Quality

See for yourself. Here are to screen shots from each design tool. You’ll find hundreds if not thousands of options on each site, so by all means, check them out for yourself. This is no way meant to be comprehensive.

This is DesignEvo

Below is LogoMaker

Whether you’re into design or simply know what you like in a logo design, give these free online logo editors a try to create your custom design.

If you need a logo designed and you’re not a DIY design type person, hire a graphic design firm that understands marketing and is experienced at logo design.

3 Easy Tools To Make Infographics And Quote Graphics

The social web is filled with helpful information and often you will find infographics that allow you to easily and quickly consume everything from statistics to recipes.  Other times a piece of inspiration will cross your feed and evoke a powerful emotion because of the imagery and message. Making these images on your own is easier than ever with online tools. Best part is we’re highlighting three that are free to use.

Note: This blog post has been updated to include a fourth infographic tool as of Dec 2017.

Types of Infographics

Wondering what kind of infographic you could make? Think about the useful, entertaining, or educational information you know or can collect. Maybe you have a step by step blog already that you could repurpose into an infographic. Here is a list of types of infographics you might choose from. In fact, this list might make a great infographic itself someday.

  • How To’s
  • Before and After
  • Lists of Resources or Tools
  • Statistics and Awareness Raising info
  • Checklists
  • Tips
  • Recipes
  • Top ___ Lists

You could get a lot of ideas for more types of infographics on Pinterest.

Before starting on the graphic design, be sure to prepare your content. Start with the text that you will relay on the image. Are there any statistics you want to research? Infographics often contain a variety of images within them. Gather the icons, images and design elements that you want to include and then get ready to create.

How To Make Infographics and Quote Images

I had a lot of fun using three tools (there are many more available) to create quote images and infographics. What I most like about these tools is that I used the free version of them and they were relatively easy to use.

  1. Piktochart is what I used to make the infographic you see below. They have templates that you can populate. It will take a little time, but if you like online software, go for it. You can create a professional looking design without paying for one.
  2. Stencil was super fast because it even supplies you quotes to use.
  3. Canva is my go to tool for images for social media.
  4. Visme.co is a BONUS tool that I newly found and has infographic, social media, presentation templates and more. It’s great for creating infographics like the one we did for 6 entrepreneur growth tactics.

 

how to create infographics

How To Conquer Social Media Overwhelm

conquer social media overwhelmDo you ever feel overwhelmed, frustrated and downright stuck in your small business? You’re not alone. I hear people say stuff like this all the time especially when they want to conquer social media overwhelm.

Overwhelm occurs when you feel like you have so much to do and can’t possibly see how you can get it all done. On top of that, you believe that if it doesn’t all get done something terrible will happen.
Instead of rushing to get things done, it’s time to look overwhelm in the face and understand what’s really going on, make some conscious choices and get organized with some simple tools and dare I say it, some outside “help.”

The key to getting over your overwhelm involves 3 steps:

1. Evaluating and tending to your emotions
2. Making choices in alignment with your values
3. Getting organized (Make lists, and see what there really is to do, what can be delegated)

Discover how to put the 3 step process of curing your overwhelm into action below…

1. Evaluate and Tend To Your Emotions

When you’re in a state of overwhelm, one of the best things to do is stop for a moment and acknowledge what you are feeling. Do your best to use emotion words like sad, anxious, scared, angry, etc. To tend to these feelings, listen to and take note of the chatter you are saying to yourself. Is the self-talk helpful? Or are you saying things like “I don’t see how I can get this all done, I can’t possibly understand this, etc. If so, they make the issue worse. Then it’s time to evaluate, reframe and reword.  Start with asking yourself, “Is that really true?” “What will really happen if I don’t get all this done? Is that true?” Then you can start to tell yourself what you can get done and acknowledge the capabilities you do have.

Give yourself permission to step away briefly from the tasks to get a different perspective. Take a short walk, do some exercise, meditate, run a quick errand. This interrupts the pattern and allows for you to see the situation in a different light.

2. Clarify What’s Most Important To You, Your Goals and Values

Ask yourself, “What’s important?” Then ask “What’s important do first?   Additionally, ask yourself questions like, “What is not urgent?” These questions help clarify what is essential to handle.

Once you get the answers, start to practice making choices that are in alignment. For example, if you have to wash your car, help your kids do homework and prepare for work meetings. The car may not be as important as your kids and work. Can you give your kids a few moments before doing the work? Is there a quick way to prepare for the meetings or are you trying to be a perfectionist? If you’re a perfectionist, this may be the source of the pressure you feel. If you loosen the reigns of your perfectionism, you will have a lot more freedom. Consider this… “done is better than perfect.”

3. Get Organized

Getting organized will give you a sense of being in control. Sometimes that’s all you need to end the feelings of overwhelm. Create a written list of what you feel you need to get done. Just making the list can instantly ease the pressure. When you can see exactly what is on your plate, your brain can create a reality of getting it done. When you haven’t laid it all out visually, you can get consumed by a thought about it that is based in fear and not in reality.

Next, prioritize your list according to what is most important. Include the amount of time that you want to dedicate to that task. If that is not realistic, then you’ll need to make a choice about how important it is. Check the list and determine what you can delegate or get help with. Asking for help can feel like you have a weakness. However, consider this, asking for help is a bold move.  It means you’re serious about getting it done and creating a breakthrough in your success.

Conquer Social Media Overwhelm

When it comes to being able to conquer social media overwhelm this process is super helpful. Evaluate your emotions: Are you simply anxious about technology, afraid you won’t understand it, or simply feels like another thing on your list? Establish what is important about social media and put it in the right priority of your business. If your clients are stable and you have time to supplement your marketing, then you can move social media up the list. Make a list of all the steps you need to go through. Seek out and accept help or social media marketing consulting.

Think of social media as a part of your marketing. Check out the Savvy Social Media Blueprint we make available to help conquer your social media overwhelm and make it work for you.

Transform Today Launches New Book “Social Media Myths Busted: The Small Business Guide to Online Revenue”

laura rubinstein social media pro

Acclaimed social media and marketing consultant Laura Rubinstein of Transform Today, Inc. has announced the launch of her new book “Social Media Myths Busted: The Small Business Guide to Online Revenue” shining a light on the truth about succeeding in social media marketing.  She interviewed over thirty social media pros including Joel Comm, NY Times best-selling author of “Twitter Power: How to Dominate Your Market One Tweet at a Time” Anticipation is high among Transform Today’s clients and students who rely upon Coach Laura’s winning methods.

Social Media Marketing Book Features Interviews From More Than 30 Business & Marketing Professionals

Make no mistake, today for a small business to find success on social media it takes more than just a love of Facebook or a little bit of good luck.  What it requires is a solid strategy, a method and an ability to avoid some of the very common and prevalent myths about social media that can act as roadblocks.  That’s the message that award winning social media and marketing consultant “Coach” Laura Rubinstein is powerfully delivering both in person and in her new book “Social Media Myths Busted: The Small Business Guide to Online Revenue” set to be released on August 13th.

social media marketing bookSocial media is simply about bringing the humanness into computing and our online lives. Businesses must do this to win over their audience,”  commented Rubinstein.  “Humans crave connection. And social media fills that need in one of the most revolutionary ways ever invented. Yes, that may leave us open to misusers. But through education, good practices and myth busting, social media can be used for good. The more people using it for good the greater impact we can have to making the world a safer, peaceful, inspiring and thriving place for all.  Social media has leveled the playing field for small businesses giving them access to millions they never had access to before.  And my new book is opening up the secrets to social media success in a way that produces results quickly and reliably!”

The book is scheduled to be released in Kindle format on Coach Laura’s birthday August 13th, 2014.  The initial price of “Social Media Myths” is set at $0.99 and is available through a special web link set up for the exciting event at http://SMMBbook.com.

Coach Laura has over two decades of success in marketing covering all areas of the ever changing and dynamic field.  Her innovative, creative and profitable strategies have been widely praised and earned her not only recognition and awards, but also a position writing in some of the industry’s most prestigious publications, including YourTango, GetConnect.com, KFWB LA Business Rockstars and numerous BlogTalk Radio appearances.

There’s a great deal of anticipation leading up to her latest book release.

Emily G., a small business owner from Boston, recently said, “I love Coach Laura’s blog and I can’t wait to read Social Media Myths.  I need to tighten up our social media efforts and get them working for us.  I know the book is going to help!”

For more information be sure to visit www.TransformToday.com.