Leveraging and Managing Influencer Marketing

The way we use social media for marketing has changed a lot in the past decade. These days, you can’t just create new content and hope to get organic engagement. Today’s social media marketing is dominated by advertising and sponsored posting—often with the help of influencers. Companies pay big to Continue Reading →

10+ Free, Fun, and Enriching Things To Do While Social Distancing

Being social while sheltering in place and practicing social distancing at the same time takes a little creativity and discovering opportunities. Here are a few things I have found that you might enjoy. If you have any to add, I’d love to continue the list. Contact me with your suggestions. Continue Reading →

How To Gain Votes Virally When You’re Nominated

I’m in the voting round to speak at Startup San Diego (conference)… That means I need my community to vote and show the conference coordinators you believe I should be a speaker there. Would you please vote for me here? The above paragraph is the request I sent to my Continue Reading →

Why Optimize Your LinkedIn Profile

Optimizing LinkedIn Is ESSENTIAL To Your Business Optimizing your LinkedIn profile is important for elevating your personal brand. Make no mistake about it, if you have a business, you MUST have a personal brand. People want to connect with people. The future of marketing is about connecting with people. Person Continue Reading →

How To Create Infographics with Visme

If you’ve searched for an easy way to create infographics, this article may reveal your solution. Infographics are great value pieces brands use to demonstrate their expertise, display statistics, and offer a visual explanation of a process or service. But creating infographics typically requires great skill with graphic design… until Continue Reading →