Why Optimize Your LinkedIn Profile

Optimizing LinkedIn Is ESSENTIAL To Your Business Optimizing your LinkedIn profile is important for elevating your personal brand. Make no mistake about it, if you have a business, you MUST have a personal brand. People want to connect with people. The future of marketing is about connecting with people. Person Continue Reading →

How To Get Rockin’ Recommendations On LinkedIn

Discover the formula to get a great LinkedIn recommendation. The secret to getting quality testimonials on LinkedIn is… Continue Reading →

Relationship Building Online: Grow Your Tribe

Over the last 3 weeks, you’ve learned how to reach people online using your content, initiate an online “handshake,” develop a rapport with online friends and find the crave with messages that get the rave! Now you’re ready for the next level of online relationship building: Building Your Tribe. How Continue Reading →

Relationship Building Online: Master Your Message

Wahoo! We’re on week 3 of the Online Relationship Building Series. Need to catch up? Check out the first two posts on using content to build trust, and developing a rapport. Today, I’m talking all about the “crave.” A crave is your client’s deeper desire. It goes beyond the problem Continue Reading →

Relationship Building Online: Rapport

Welcome back to my blog series about relationship building online! Last week, we covered the importance of content strategy for grabbing people’s attention and reeling them in with your expertise. Today, we’re covering the next step in relationship building: developing a rapport. Developing a Rapport Now that you’ve put yourself Continue Reading →